data with third parties (outside of google analytics, of course). 

We do request customer data from Shopify because we send the shipping country, city, region, and postal code to GA4 because GA4 doesn't 

We store the Shopify webhook data for 7 days for infrastructure reasons (replay dropped events. debug issues, etc), after which it is deleted. We store non-personal identifiable information (client ids, sessions ids, etc) for a maximum of 14 days. Again, none of that data is shared with third parties.

Customer Data

How Server-Side Data Is Processed

Data Flow & Customer Data

SlideRule Analytics

Automatic Setup

Remove Old Gtag Code

Remove Shopify Built-In GA4 Integration

Add Referral Exclusions

Define and Filter Internal Traffic

Configure Cross Domain Tracking

Link to Google Ads

Add Additional Conversions to Google Analytics 4

Enable Google Signals

Configure Google Analytics 4 Data Settings

Additional Details on Orders

Create a Google Analytics Account

Manual Configuration

Uninstall SlideRule Analytics

Why We Use Order ID as Transaction ID in Google Analytics 4

Add a `client_purchase` event

Google Analytics 4 Shopify Setup

Create a New Pixel

Use an Existing Pixel

Installation and Configuration

Verify your Integration (optional)

Remove the Built-in Facebook Pixel Shopify Integration (optional)

How to Test SlideRule's Facebook CAPI Integration Against Your Current Facebook Integration

Facebook Conversions API

Add tracker to Order status page

Add tracker to Post-purchase page

Google Tag Manager